EmpCo compliance in minutes, not billable hours.
The EmpCo Checker by Glacier AI reviews your environmental claims against EU Directive 2024/825: documents, website, campaigns, packaging. You get a clear report on what is compliant, what you need to change, and how to word it correctly.
Companies that take ESG seriously trust Glacier AI
See in 30 seconds where your website breaches EmpCo.
From 27 September 2026, vague environmental claims such as “climate friendly” or “sustainable” without proof can trigger a cease and desist notice. Enter your website and get a free instant assessment.
It is precisely this page that is being checked. It’s best to use your sustainability page (yourwebsite.de/sustainability).
The EU directive that puts an end to vague environmental claims.
The Empowering Consumers Directive (EU 2024/825) bans misleading environmental claims towards consumers, across Europe and in every channel. It amends consumer protection law (UCPD) and is enforceable through cease and desist notices and by public authorities.
EmpCo (EU 2024/825) in brief:
- Applies from 27 September 2026, with no transition period and no exemption for existing products.
- Covers every B2C environmental claim: website, advertising, packaging, social media.
- Bans vague claims such as “climate neutral” or “environmentally friendly” without real proof.
- Images, colours and labels count as claims too, not just text.
The problem with EmpCo
Terms such as “sustainable”, “climate neutral” or “eco” are everywhere today, and from the deadline onwards they become a risk. A single unchecked claim can trigger a cease and desist notice. And checking hundreds of statements against a legal text by hand is barely feasible.
Why EmpCo puts marketing and compliance teams under pressure.
Almost every green claim is under scrutiny
“Sustainable”, “climate neutral”, “eco”: terms that are everywhere today can become unlawful from the deadline onwards.
It is not just about packaging
Website, campaigns, data sheets, social posts: all of it has to be compliant. One overlooked claim is enough to trigger a cease and desist notice.
Fines of up to 4 % of annual turnover
Plus cease and desist notices, official proceedings and reputational damage. And from 27 September 2026 there is no exemption for existing material.
Manual review is barely feasible
Matching hundreds of statements against a 200 page legal text takes days, and expensive hours of legal counsel.
How Glacier AI helps you
From unchecked to legally sound, in three steps.
Material in
Paste your text, enter a website link or upload a document.
Glacier checks
Software based review against 13 categories of the directive, including the current European Commission FAQ and case law.
Report out
Traffic light rating, risk matrix and a concrete action per finding, as a PDF.
Check your environmental claims across every channel.
Documents
Product data sheets, brochures, packaging copy, reports.
Website
Product pages, landing pages, about us, shop.
Marketing campaigns
Ads, social posts, newsletters, claims.
Product & packaging
Labels, seals, imagery, symbols. Images are reviewed as well.
The report you get.
No abstract yes or no. You get a concrete working document:
• Traffic light rating per claim (critical / risky / low risk)
• Risk matrix to set priorities
• Concrete action per finding, with a reference to the legal text & the EU FAQ
• As a PDF, in Glacier branding for your clients on request
See where you stand in minutes.
Check your first claim for free. No setup, no credit card.
Built on solid ground, not a loose prompt.
Checked against the real sources
The legal text, the European Commission FAQ, the implementing regulation and landmark rulings (for example the German Federal Court of Justice on “climate neutral”).
13 review categories
Generic claims, climate neutrality, labels, future commitments, mandatory disclosures and more.
Solutions, not a list of problems
Every finding comes with a concrete wording suggestion, not just a warning.
Secure and credible
ISO 27001 certified and a B Corp.
What our customers say
Teams that solve complex ESG topics faster and more systematically with Glacier AI.
The ROXCEL Group works with Glacier AI on both EcoVadis and the implementation of ESRS reporting. What helps most is that the solution brings a lot of structure to complex topics and noticeably saves time, while prompting us to consider aspects that are easy to overlook.
Explore further use cases.
CSRD Reporting
Automate your CSRD reporting process.
EcoVadis
EcoVadis in days, not weeks.
CDP
CDP in days, not months.
Take the fear out of the EmpCo directive, starting today.
Check your first claim in the next 5 minutes. No setup, no credit card.
FAQ
Frequently asked questions about the EmpCo Checker
No. Glacier translates the directive into plain language and suggests concrete wording. You decide, your legal team signs off.